Launch Art Direction
Photography by Ryan Duffin, Emma Trim, Eve Liu, and Mikey Asanin
Lifestyle Art Direction
Photography by Thais Aquino
Sweet Chef Art Direction
Photography by Ryan Duffin, Sophie Sahara, Keith Greenbaum, and Audrey Melton
Sweet Chef: Acne Campaign
To launch Sweet Chef’s acne-focused franchise, Courtney pulled inspiration from archival print advertisements. This brought an elevated and nostalgic feeling to the collection’s skin-positive positioning. She also developed thumb-stopping copy for this campaign.
Photography: Ryan Duffin
Concept + Copy: Courtney Denton
As the second hire on the Glow Recipe Creative & Social team, Courtney joined at a pivotal point in the brand’s expansion, supporting their growth into international markets. Bringing with her best-in-class practices for campaign execution, she led the art direction for at least dozen product launches, and expanded their roster of creative partners. She was essential in defining the brand’s social creative strategy, growing their Instagram to a following of 1 million, and launched the brand on TikTok in 2020.